Kype Cooper thinks that a good title sequence dub-tales seamlessly into the film proper.
He also says that it sets an expectation, and makes the audience forget everything else when they are watching.
He says that it should get the audience excited.
Kyle Cooper likes 'Deadzone' and 'To Kill a Mocking Bird' for the following reasons:
Deadzone: simple typography, great music, mysterious, played all in time
To Kill a Mocking Bird: beautifully photographed, forms of horizontal lines of the type and circular marbles that are integrated rather than an afterthought. Portrays a scout's obsession of a treasure box, the way the marbles distort the background.
He says that a "story based" main title sequence is something that he's always been comfortable with - a specific back story, but also a metaphor. When they think of an idea, and back into an execution.
The 2 and a half minutes of the title sequence had become important for the studio because it:
-becomes another scene of the movie
-becomes a pro-log for the movie
-helps put in some information that might get left out
Kyle Cooper thinks title sequences are important in a film because he believes that time should be used to do something that advances the plot of the movie.

No comments:
Post a Comment